One of the most important aspects of
the internet infrastructure is IP addresses.
Without IP addresses, we won’t
have any internet, online access to products and services and even useful
communication tools like email.
However, despite the previously
thought to be infinite pool of IPv4 addresses, we have gradually run out.
What Comes With The IPv4 Exhaustion?
Three primary factors drive the
present demand for internet addresses:
·
The growing number of
internet users coming in from countries like India and China who are now using
mobile internet access excessively while the internet infrastructure stays the
same.
·
Users in developed
countries use multiple devices to gain internet access and all of them require
separate addresses. The trend is growing with even more internet-enabled
devices like televisions.
·
The Internet of Things is
gradually exerting pressure on the existing internet infrastructure to provide
connectivity for automation.
What Does IPv4 Exhaustion Mean For Small Business Owners?
Without migrating to IPv6 and
altering the IT infrastructure at both consumer and business end to support the
migration, small businesses like eCommerce websites might encounter a number
different problems. Obviously, this has led to the creation of a private
marketplace for IPv4 addresses.
This exhaustion also brings along a
number of interesting predicaments for ISPs and email marketers trying to
tackle unsolicited emails. Presently, most ISPs block unsolicited email content
based on the IP addresses. With the massive IPv6 migration, it might become
difficult to fight off spam using IP blocking. Practically anyone could keep
switching between IPs and continue sending unsolicited emails.
The most important loss here
could come to small business owners. Because of the global shortage of IPv4
addresses, lack of knowledge of private marketplaces and eventual transition to
IPv6, the migration costs might trickle down to the end consumer. Small
business owners might need to invest more to make sure that their email
marketing strategies are as effective as they were before and business
operations keep running effectively.
Is There A Solution?
Fortunately, there is a solution
– our IPv4 buying, leasing and selling services. Over the years,
we have managed to create a wide network of IPv4 sellers and buyers to help
business owners and individuals.
The truth is, a large number of
IPv4 addresses from the freely distributed pool still sit unused. We help circulate
these IPv4 addresses in the private marketplace so that clients don’t have to
deal with the infrastructural changes and the subsequent costs before executing
email marketing strategies. Get in
touch with us to learn more about our services today!
